08. How granular should you measure NPS? For the brand? For products? For features?

08. How granular should you measure NPS? For the brand? For products? For features? Video Clips. Duration : 2.47 Mins.

We advocate to ask the likelihood to recommend the brand, e.g. how likely would you be to recommend Audi (=the brand) to a friend. Asking the likelihood to r...

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